Posts tagged with “Industry Insights”

After spending four frigid days in Toronto with my design team, I've been thinking about what makes in-person collaboration truly valuable—and what doesn't. While tech companies debate return-to-office mandates, I found myself in a conference room with three designers and a whiteboard, tackling a pressing feature deadline. What emerged wasn't just a solution to our immediate challenge, but a deeper understanding of when being together matters and when it doesn't.

Scary words for the UX profession: “Digital systems, not people, will do much of the craft of (screen-level) interaction design.” But here’s the truth—this isn’t the first time we’ve faced a shift like this. Just as we adapted from print to digital, and from CD-ROMs to the web, designers will evolve again. The tools may change, but the purpose of design remains constant. And that’s what makes our craft enduring.

Just as casual dating helps you figure out what you want in a relationship, working at agencies early in your design career lets you explore different styles, clients, and problems before settling down in-house. Drawing from my nearly three decades of experience on both sides, I've learned there's real value in starting broad before going deep.

Jaguar’s rebrand is bold but polarizing, trading heritage for hype. In the race for EV dominance, a flashy logo and film won’t cut it—it’s the product that defines the brand. Let’s break down what this redesign gets right, and what it misses.

After decades away from print newspapers, I rediscovered the tactile joy of reading the San Francisco Chronicle over breakfast. The crisp pages, inky scent, and familiar sections brought back memories of Sunday mornings in North Beach cafes—reminding me that sometimes the medium truly is part of the message.

In the wake of Twitter finally fact-checking Trump's tweets and growing protests over George Floyd's murder, tech companies are being forced to confront their role in enabling harmful content. As designers, we're not just passive observers in this system - we help shape the digital world that billions of people interact with every day.

As a tech industry observer, I've long been frustrated by mainstream media's misrepresentation of technology issues. The New York Times' recent coverage of Apple's App Store policies demonstrates this problem perfectly - from misunderstanding MDM technology to making flawed monopoly arguments, their reporting shows a fundamental lack of technical understanding while sending mixed messages about platform responsibility.

Apple's recent advertising campaigns "Your Verse" and "Powerful" aren't just commercials—they're rallying cries for the faithful. As a long-time Apple fan and former employee, I see these ads following in the footsteps of the legendary "Think Different" campaign, serving to inspire existing users rather than convert new ones.

As tablets and smartphones become our primary computing devices, the line between work and personal life continues to blur. For designers and marketers, ignoring this shift toward mobile-first content consumption isn't just shortsighted—it's potentially fatal.

_The New York Times_ recently published an article about how apps and web services are enabling consumers to customize how they read their online content. From apps like Flipboard and Pulse to services like Readability and Instapaper, users are increasingly demanding to consume content whenever, wherever and however they want.