My Site Stats for 2025
In 2025, I published 328 posts with a total of 118,445 words on this blog. Of course, in most of the posts, I’m quoting others, so excluding block quotes—those quoted passages greater than a sentence—I’m down to 76,226 words. Still pretty impressive, I’d say.

I used Claude Code to write a little script that analyzed my posts from last year.
In reviewing data from my analytics package Umami, it is also interesting which posts received the most views. By far it was “Beyond the Prompt,” my AI prompt-to-code shootout article. The others in the top five were:
- My investigative piece on how Sonos’ app disaster unfolded
- My review of the Figma Make beta
- The first part of my three-part series on the design talent crisis
- A reaction to the “AI 2027” scenario
That last one has always surprised me. I must’ve hit the Google lottery on it for some reason.
Speaking of links, since April—no data before—visitors clicked on links mentioned on this blog 2,949 times. I also wanted to see which linked items were most popular, by outbound clicks:
- AI 2027, naturally
- Smith & Diction’s catalog of “Usable Google Fonts”
- Matt Webb’s post on Do What I Mean
- A visualization called “The Authoritarian Stack” that shows how power, money, and companies connect
- The New York Times list of the “25 Most Influential Magazine Covers of All Time” (sadly, the gift link has since expired)
And finally, the totals of the year for views were 58,187, with 42,075 visitors. That works out to be an average of about 3,500 visitors per month. Tiny compared with other blogs out there. But my readers mean the world to me.
Anyway, some interesting stats, at least to me. Here’s to more in 2026.

