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I published an article about the design talent crisis in Fast Company! The setup is what I’ve covered before on this blog extensively. But there’s a connection that I draw with the trades—the construction industry and how they have a solution that the design industry could learn from.

In the article, I write:

Construction has been running formal apprenticeship programs since the National Apprenticeship Act of 1937, and informally for centuries before that. The Department of Labor’s Registered Apprenticeship Programs enrolled roughly 940,000 people nationwide in fiscal year 2024. These aren’t casual internships. They’re structured, multi-year pathways that pair inexperienced workers with seasoned professionals and build skills through graduated responsibility. The retention numbers tell you everything: Apprenticeship programs report a 93% employee retention rate. For every $100 employers invest, they see an estimated $144 return.

The contractors I work with don’t debate whether to invest in their pipeline during a downturn. They know that if they stop training apprentices, they won’t have journeymen in four years, and they won’t have master tradespeople in 10. The pipeline is the business.

There’s a three-point plan to dig us out of this hole. But of course, it requires committments from design leaders and the C-suite:

  1. Stop tying junior hiring to project demand
  2. Formalize mentorship
  3. Accept the short-term cost

There is more to the article. Please take a read and share!

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