As tablets and smartphones become our primary computing devices, the line between work and personal life continues to blur. For designers and marketers, ignoring this shift toward mobile-first content consumption isn't just shortsighted—it's potentially fatal.
From playing with MacPaint as a seventh grader to working directly with Steve Jobs at Pixar, my journey with Apple spans decades. While Jobs was demanding and direct, his push for perfection helped shape not just my career, but the entire tech landscape.
While working at Apple, I had the unique experience of presenting the Mac OS X Panther setup animation directly to Steve Jobs. After 14 rounds of revisions, his dedication to perfection taught me an invaluable lesson: Keep going until it's right. Don't settle.
_The New York Times_ recently published an article about how apps and web services are enabling consumers to customize how they read their online content. From apps like Flipboard and Pulse to services like Readability and Instapaper, users are increasingly demanding to consume content whenever, wherever and however they want.
"1000+" should be a familiar number for Google Reader users. My RSS feeds have been neglected in past months. Emails from AdAge.com, Creativity-Online, and links from friends go unread and unclicked. I've just been running 100 miles per hour at work. This is not to slam my current employer (because I truly like working here), but more of an observation.
There's been a lot of chatter in recent weeks about how so-called "digital" agencies are or are not ready to be the lead for a campaign. But I think the question is a little off.
FEED 2009 has now been released and I feel privileged to have been a part of this one. If you haven't already checked it out, please do so. The report and findings are very compelling and eye-opening. I wanted to share a little bit about the process we went through in designing the new report.